In what has become an annual tradition, Jordan Brand is set to release the latest colorway of one of the most iconic signature shoes of all time, the Air Jordan XI, just in time for the holidays. This year, the Jumpman introduces a colorway that feels equally innovative and yet familiar at the same time.
The Air Jordan XI ‘Varsity Red’ combines familiar elements – from the eleven’s characteristic color blocking and icy bottoms to a color scheme that is dear to the plethora of fans – of the classic with an aura of novelty that illustrates the next chapter of the AJ XI.
Air Jordan XI releases hold a special place in BSTN’s basketball-obsessed heart, which is why going the proverbial extra mile has become its own holiday tradition in these parts. To celebrate the release of the ‘Varsity Red’ edition, BSTN hosted a one-of-a-kind dinner for numerous members of the extended BSTN family. The Family Dinner – a special celebration for an extraordinary occasion.
The unique setting not plays off of the shoes eye-catching color scheme but also showcases a variety of different styling options for the Air Jordan XI away from the hardwood. With multiple generations of the BSTN Family gathered at one table, the attendants – just like the ‘Varsity Red’ edition itself – represent both the heritage as well as the next chapter of the AJ XI.
The highly-anticipated Air Jordan XI ‘Varsity Red’ releases at BSTN on Saturday, December 10th, in Men’s, GS, PS, and TD sizes. For your chance to purchase a pair, make sure to enter the BSTN Raffle before Friday, December 9th, at 1 pm CET via the button below.
