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Tommy Hilfiger, this name is synonymous with classic all-American style ever since the designer founded his namesake brand in 1985. With his red, blue and white logo and tag, the brand created a high level of recognition that remains iconic to this day thanks to its distinctive look.
Repackaging preppy style into a cool new model, the Hilfiger empire soon evolved into one of the most popular brands in the 90s thanks to its loud designs and clever marketing campaigns. Tommy Hilfiger was one of the first brands to target 90s hip hop and R&B artists such as Snoop (Doggy) Dogg, Aaliyah, Wu-Tang Clan or Destiny's Child, who chose Hilfiger for their looks. Until today the logo is virtually known by almost everyone. Iconic pieces, sporty apparel including shirts, swimwear, accessories and more – Find your favorite Tommy Hilfiger piece at BSTN now!
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